Friday, November 23, 2012

Social media presence: Analysis of Nespresso, Lindt and Nestlé


Today we want to share with you an analysis we wrote about three well-known Swiss brand, Nespresso, Lindt and Nestlé. We observed their social media performance and we graded their efforts from 1 to 10, according to 7 variables. 

 Are you curious to know which brand is performing the best? 


You will find the answer in our report! Just click on this link below and enjoy it!

http://www.scribd.com/doc/114442367/Report-Social-media-relationship-quality-of-Nespresso-Lindt-Nestle



                                  

12 comments:

  1. Really interesting insights, great job! I like Nespresso strategy,it's really engaging, I've already noticed that before, especially on Facebook

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  2. Thank you very much for your comment!

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  3. Cool study! Interesting, especially from the benchmark perspective. Nespresso has more awareness than Nestlé itself... definitely worth reading. Well done!

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  4. INTERESTING! WOW! COOL!

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  5. Very interesting study! Good job!

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  6. Yo! You guys rock! \m/

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  7. Really interesting study! Good job guys! :)

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  8. Thank you Michele and Claudia, we really appreciate your comments :)

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